Avoiding the pitfalls of bad competitor benchmarking
How to benchmark competitors effectively (without losing context) Competitor benchmarking can feel like a corporate version of keeping up with the Joneses but how much attention should you pay to what other players in your sector are doing? This article will explore how headcount benchmarking specifically can be of use and what contextual factors you need to consider to use it effectively. Reading time: 5 minutes An analogy – the…

